SEO Definition

SEO stands for Search Engine Optimisation, it’s a process in which you edit, update and develop your website with an aim of increasing your search engine rankings. Having carried out successful SEO your site should show a high-quality persona to a search engine like Google or Bing and gain more traffic and you travel higher up the SERP (Search Engine Results Page). This can be in the form of optimising Keywords, Alt tags or even Copy.

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