ngi design came to us needing a better website that could drive new business for them. They offer high end furniture as well as kitchens and bathrooms.
We simplified the user interface of the website and moved toward a minimalistic greyscale colour scheme to add class to their online presence.
ngi wanted an online presence that matched the high end nature of their business to support a longer term marketing strategy.
We wanted to create a minimalistic look with subtle animations to create an aura of luxury.
We also wanted to build a system to advertise their clearance stock, to eventually add another revenue stream from the website.
We built upon the popular Woocommerce system, making adjustments to make the primary call to action of product pages to call the showroom and arrange a viewing as opposed to buying online.